Strategy

How we structure our internal processes to reduce our impact.

5,211,574
37%
6ktCO2e
Otrium saved 5,411,574 clothes from being destroyed.
Shopping with Otrium saves 37% in carbon emissions.
In 2022 Otrium prevented at least 6ktCO₂e and 10 kt of waste.

Overview

We want to use our platform to improve the sustainability standards of the fashion industry. So we worked with Good On You (a company that rates a brand's impact on animals, people and the planet) to create a conscious score for the brands that are sold through Otrium.

There is no such thing as a perfectly sustainable item or brand, but we figured if brands know how they are performing, they can take steps to do better; and users have the option to shop better.

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What Otrium did about this

In 2022 Otrium saved 5,411,574 from being destroyed.

  • The amount of brands ranked as conscious on Otrium as per our Good On You score in December 2022.20%
  • The number of brands that have requested to be scored using our Good On You scoring.181
  • The amount of sales driven by conscious brands (those that score 3 or higher on our Good On You score).16.5%

FUTURE

FUTURE

Looking to the future

Report

Build a CO2 dashboard (powered by Vaayu) to monitor data in real time, as opposed to annually.

Set approved Science Based Targets.

Reduce

Pilot collaboration with couriers with a lower carbon footprint to reduce our last mile logistics impact.

Roll out fit-to-size packaging to optimise space during transport.

Remove

Remove our carbon footprint for the year 2021.

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